TURN REAL-TIME DATA INTO SUPERIOR IN-STORE EXPERIENCES AT SCALE
Connect with
2026 NRF Big Show
January 11-13, 2026
Jacob K. Javits Convention Center,
New York City
INTRODUCING OUR FIRESIDE CHAT SPEAKERS
Sunday, 11 January 2026 | 11:00-11:30 AM Joe Shasteen RetailNext: Global Manager of Advanced Analytics What 2025’s Real Traffic and Conversion Data Reveals About Retail’s New Reality
RetailNext's Global Manager of Advanced Analytics, Joe Shasteen, delivers an unfiltered analysis of retail's current trajectory, dissecting global performance patterns before drilling into critical US market insights and the surprising revelations of Black Friday and 2025's holiday shopping. Armed with data from 560+ retailers across 100+ countries, this session explores the potential gap between retail intuition and actual shopper behavior, demonstrating why data-driven decision making has become non-negotiable in today's volatile marketplace. Enjoy key insights into YoY sales, conversion, and traffic metrics across formats, territories, and key shopping occasions. Walk away with actionable intelligence to recalibrate your 2026 strategy based on what's actually happening in stores worldwide, not on conventional wisdom and instinct.
Monday, 12 January 2026 | 10:00 - 10:30 AM David Lizak Shoe Palace: Manager of Retail Applications The Evolution of Data Excellence: Shoe Palace's 6-Year Data Transformation Journey Like many retailers before 2018, Shoe Palace relied on traditional metrics and sales data to guide decisions, operating without the traffic intelligence that has since become essential to their strategy. Join David Lizak, Manager of Retail Applications at Shoe Palace, and Joe Shasteen, RetailNext's Global Manager of Advanced Analytics, as they share how a 6-year partnership has revolutionized their approach to retail operations and strategic planning. Discover how Shoe Palace now leverages sophisticated capabilities, including passby traffic analysis in mall locations and external benchmarking data, to establish performance baselines that drive continuous improvement across their fleet. This session reveals how RetailNext has been integral to Shoe Palace's store digitalization initiative, building operational efficiencies that translate directly to bottom-line results while using historical and peer performance metrics to set ambitious yet achievable targets. Learn how retailers at any stage of their analytics journey can evolve from foundational traffic counting to strategic intelligence that fundamentally enhances how stores operate and compete.
Monday, 12 January 2026 | 11:30 AM - 12:00 PM Jimmy Elzaky Toska Spa & Facial Bar: CEO Mastering The Mixed-Use Model In Luxury Service Retail With Strategic Intelligence Jimmy Elzaky, CEO of Toska Spa & Facial Bar, brings a unique perspective as a three-time
RetailNext implementer, having championed data-driven strategies at luxury brands Dr.
Barbara Sturm and Biologique Recherche. In this intimate session, Jimmy reveals how
RetailNext enables the optimization of complex mixed-use models that seamlessly blend
high-end services with traditional retail, ensuring every visitor receives the personalized
attention that defines true luxury experiences. Discover why analytics have become nonnegotiable
in niche, service-oriented environments where understanding dwell patterns,
service timing, and customer flow directly impacts both revenue per square foot and
brand perception. This conversation demonstrates how even the most exclusive, hightouch
businesses benefit from strategic intelligence, using data not to automate the
human experience but to enhance it, ensuring staff are positioned perfectly to deliver
exceptional service while maximizing both retail and treatment revenue streams.
Monday, 12 January 2026 | 2:00 - 2:30 PM Corinne Suarez Marine Layer: Head of Retail VP How Marine Layer Uses Real-Time Intelligence to Scale California Cool Nationwide Marine Layer, the San Francisco-based apparel brand known for its soft shirts and
sustainable California-inspired collections, has grown from a single store to a national
presence through strategic, data-driven expansion. Head of Retail VP Corinne Suarez
reveals why Marine Layer chose RetailNext as their intelligence partner and how realtime
analytics transformed their ability to capitalize on peak shopping moments like
Black Friday, converting traffic surges into measurable revenue gains. Discover how
comprehensive store data enables Marine Layer to test experiential concepts and validate
pop-up locations, ensuring each new footprint delivers on both brand experience and
financial performance. This session demonstrates how emerging brands can leverage
the same enterprise-level intelligence that powers global retailers, using precise traffic
patterns and conversion insights to scale confidently while maintaining the authentic,
community-driven experience that defines their brand.
WHY ATTEND
NRF 2025 Recap
TRUSTED BY LEADING RETAILERS AROUND THE WORLD
Case Study: Boggi Milano
When Italian fashion brand Boggi Milano set out to enhance store performance,
they turned to RetailNext for data-driven insights. With support from our instore
Data Expert, the brand uncovered new labor optimization opportunities
and gained a clearer view of true store performance.
Read more about how Boggi Milano used in-store analytics to reach its goals.
Blog: Proving retail media ROI with
in-store analytics
As retail media grows into a multi-billion-dollar opportunity, the physical store is
evolving into a sophisticated, measurable media platform.
Discover how RetailNext’s privacy-first data and predictive insights can empower
retailers to build intelligent, responsive advertising ecosystems that influence shopper
behavior and demonstrate real ROI.
INNOVATION. AGILITY. IMPACT.
At RetailNext, we're introducing a new vision for retail success. These three pillars define how forward-thinking retailers adapt and excel in today's dynamic marketplace. We empower retailers to continuously innovate through data-driven insights, enhance operational agility to respond instantly to change, and drive measurable impact that flows directly to the bottom line.
The future of retail belongs to those who transform data into decisions, insights into action, and analytics into measurable business outcomes. Join us at NRF 2026 to discover how we empower retailers worldwide to adapt, thrive, and lead through continuous innovation, enhanced agility, and proven impact.
